Adnan Mayassi relocated to Dubai from Abu Dhabi for its gaming culture.
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Video games can get you places, and not just virtually.
A Palestinian man, Adnan Mayassi, has become the first expat to secure a 10-year gaming residency visa in the UAE. The achievement, verified by local authorities, marks a significant milestone not just for Mayassi but also for the entire Middle Eastern gaming community.
Hailing from Abu Dhabi, Mayassi, 32, relocated to Dubai, captivated by its burgeoning gaming culture and opportunities within the gaming industry. “Receiving the 10-year gaming residency is an incredible honor and a validation of my dedication to the gaming industry. Personally, it’s a milestone that fills me with pride and gratitude. Professionally, it signifies a pivotal moment where my contributions are acknowledged, motivating me to continue pushing boundaries in our industry,” Mayassi said in an exclusive interview with City Times.
The young marketer’s achievement didn’t occur in isolation. It was bolstered by the Dubai Program for Gaming 2033, which focuses on creating a nurturing ecosystem for gaming professionals, promoting technological innovation across eSports, virtual reality, and mobile gaming.
With a keen eye for gaming marketing, Mayassi aims to further refine his skills and create impactful campaigns that resonate across the UAE and the wider Middle Eastern audience.
“In the long run, I aspire to inspire others through my work, fostering a deeper appreciation for gaming culture and its impact on society. My goal is to become a trusted voice in the industry, while also exploring new opportunities for personal growth and innovation in the gaming industry,” he said.
Not just fun and games
Professional video gaming has become a worldwide spectator sport, with the Middle East on the verge of becoming an e-sports hub.
Saudi Arabia is currently hosting the Esports World Cup, running until August 25. In an interview with The National, Mario Perez, the chief executive of regional esports pioneer MenaTech Entertainment, said, “With the region hosting 377 million gamers and experiencing an annual revenue growth of 23.3 per cent in esports, the event is more than a mere competition. It's a catalyst for technological innovation and economic development.”
He also shared that projections indicate that the number of gamers in the MENA region will increase from 67.4 million in 2022 to 88 million by 2026.
Perez also praised the various gaming expos and summits held in Dubai, noting their significant role in industry growth. "Through these initiatives, Dubai aims to create 30,000 jobs in the gaming sector and contribute $1 billion to its GDP by 2033, solidifying its role as a regional leader in the gaming industry."
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