RTA wins SAS UAE Award for innovative use of AI in traffic management
Early and constant AI adoption by RTA keeps Dubai on track for smartest city status

SAS award won by RTA
WAM
The Dubai Roads and Transport Authority (RTA) received the SAS UAE Award for its innovative use of Artificial Intelligence (AI) in transportation. This award recognizes the RTA's achievements in:
- Researching and developing AI solutions for traffic management.
- Creating various AI-based initiatives through partnerships with private companies and collaborations with leading global firms.
- Built one of the largest Big Data platforms, allowing for fast and high-quality data collection and analysis.
- Developed a corporate AI platform to process data and train AI algorithms, leading to the rapid creation of AI models.
- Integrated tools to monitor AI performance and ensure responsible decision-making.
These advancements support Dubai's goal of becoming the world's smartest city. The RTA's use of AI aims to improve resident well-being, promote sustainability and also enhance service efficiency.
To strengthen its in-house AI expertise, the RTA joined forces with SAS, a renowned leader in business data analytics.This collaboration focused on empowering Emirati talent in applying AI solutions to transportation challenges, fostering innovation through brainstorming workshops, identifying best practices and improvement opportunities and keeping a close watch on the deployment and effectiveness of AI technologies across RTA operations.
Here are some ways AI is driving innovation at the RTA:
RTA boasts the Dubai Intelligent Traffic Systems Centre (ITS Centre) at Al Barsha, a world-class facility ranking alongside leading traffic control centers in Singapore and Seoul. This state-of-the-art hub acts as the brain of Dubai's traffic management system, utilizing a powerful combination of Artificial Intelligence (AI), Big Data, the Internet of Things (IoT), and advanced communication systems. This integrated platform provides real-time traffic information, allowing for proactive management and data-driven decision-making.
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