Stop waiting for the dip: Sarmaaya CEO on investing in Pakistan
If you’ve been watching the stock market from the sidelines, waiting for the “right” time to invest, this conversation is for you
Shuja Qureshi
Presenter
With over 20 years of combined experience in media and stock brokerage, Shuja Qureshi is a seasoned professional who hosts a weekly stock market show on Nukta. Passionate about personal finance, he also presents 'How to Money with Shuja Qureshi' on Nukta.
If you’ve been watching the stock market from the sidelines, waiting for the “right” time to invest, this conversation is for you.
In this episode of How to Money, Shuja Qureshi speaks with Laeeq Ahmed, CEO of Sarmaaya.pk, about what investors in Pakistan should realistically do when interest rates are low and the market rally feels like it’s already behind them.
Instead of chasing the index or waiting endlessly for a dip, Laeeq argues that investing is about discipline, time horizons, and clarity of purpose.
The discussion explores how mutual funds and ETFs can offer a sensible starting point, and why investment decisions should be tied to clear goals rather than market noise.





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