Will new taxes crush Pakistan’s online sellers?

Is the government's latest taxation proposal a smart move or is it an obstacle to the vision of a thriving digital economy?

With an estimated 100,000 sellers and sales averaging PKR 2,200 billion every year, Pakistan's e-commerce platforms are a force to reckon with. But the government has decided to bring them into the tax net and has announced related measures in the budget 2025-26.

However, those working in e-commerce argue that the new taxes will discourage sellers, especially women.

Nukta explores the issue further. Watch now!