Anmol, alias Pinky, a 31-year-old former model, ran a branded cocaine network across Pakistan's major cities for nearly two decades before her arrest, according to a police report presented to the National Assembly Standing Committee on Interior and Narcotics Control on Tuesday. Forensic analysis of her phone revealed 868 contacts, nearly half of which were switched off.
Who is Madam Pinky and how did she build her cocaine network?
Pinky was born in Karachi in 1995 and moved to Lahore in 2008 to pursue a modelling career. While working near a film director's office, she met drug dealer Rana Nasir, who introduced her to the trade and married her in 2009, using her as a mule to supply drugs and collect payments. By 2018 she had left Nasir, remarried, and established her own supply chain.
Her cocaine was sourced through Kiran, a contact who had married a Nigerian national. Pinky then adulterated the drug with chemicals at a ratio of roughly ten grams of chemicals per gram of cocaine to increase its addictive properties. She packaged and sold it under her own brand, with boxes printed with the words: "Queen Madam Pinky. Don. Naam hi Kafi Hai. Enjoy."
How did Pinky's cocaine network operate across Pakistan?
Pinky operated primarily out of Lahore while targeting Karachi as her main market. She received orders on WhatsApp, directed clients to transfer payments to designated accounts, and dispatched parcels through riders after confirming payment. Until 2024 she used 11 dedicated riders, nine based in Lahore and two in Islamabad, before switching to random riders in Karachi to reduce exposure.
The report, presented by Additional Inspector General of Police Karachi Range Azad Khan, detailed how her contact list spread across Karachi (310 numbers), Islamabad and Rawalpindi (48), Lahore (44), other parts of Punjab (26), other Sindh districts (8), Khyber Pakhtunkhwa (9), and Balochistan (6), with 16 international numbers and 12 on roaming. Of the 868 contacts, 389 were switched off at the time of analysis, suggesting a deliberate effort to conceal her associates. Police said the list is being cross-referenced with known dealers, users, and associates to dismantle the wider supply network.
What legal cases does Anmol Pinky face after her arrest?
Pinky faces 28 cases across Karachi, Lahore, and the Anti-Narcotics Force dating back to 2018, in addition to a murder case at Baghdadi Police Station. A search of her flat in Gulshan-e-Iqbal recovered a further 228 grams of cocaine. Karachi Police had arrested 25 riders linked to her network between 2021 and 2026.
The Federal Investigation Agency has registered a money laundering inquiry after tracing 11 accounts operated by two financial handlers, and six additional accounts opened in the name of one of her operatives. Investigators have described her operation as a nationwide supply network. The parliamentary committee also directed the Anti-Narcotics Force to examine how the network was able to function for over a decade.
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