https://www.facebook.com/share/1NvMCzv8jP/?mibextid=wwXIfr
http://twitter.com/AmberRShamsi
https://www.instagram.com/amberrshamsi
Home Featured

Partition, blood and business – The truth about Rooh Afza

Rooh Afza has a tangled history across Pakistan, India, and Bangladesh

avatar-icon

Amber Shamsi

Pakistan Editor

Amber Rahim Shamsi is an award-winning multimedia journalist, political commentator, and free speech advocate with extensive experience in media development. She previously served as Director of the Centre for Excellence in Journalism (CEJ) at IBA, where she spearheaded the launch of iVerify Pakistan, a UNDP-supported fact-checking platform. A former BBC World Service bilingual reporter, she has hosted three major current affairs shows on Pakistani news channels. She is also an IVLP and ICFJ Digital Fellow, a media trainer, and an advocate for press freedom and gender representation in journalism.

Full Bio
Partition, blood and business – The truth about Rooh Afzaplay icon
- YouTube

www.youtube.com

rom its mysterious ingredients to its tangled history across Pakistan, India, and Bangladesh—Rooh Afza is more than just a summer refreshment. But did you know it was once considered medicine?

Watch this episode of 'The Story Behind' as we uncover the untold history of Rooh Afza, its partition stories, and whether it’s really made of 35 fruits or just sugar and nostalgia!

Comments

See what people are discussing

Back To Top